Portfolio Category: All

Headline writing and UI/UX design for 65+ page site

NAMI (National Alliance on Mental Illness) PROJECT: Website MY ROLE: Built new 65+page website, handling everything from A – Z including UX and UI design and WordPress development. Trained staff how to update. VIEW SITE Project Details Visit Website

Web design for non profit

The Enrichment Center for Women, Children & Families CAMPAIGN: Website & Messaging MY ROLE: UI & UX Designer, WordPress Designer: Designed and developed new website from scratch, integrating existing logo into design. Set up e-commerce donation form, volunteer pop-up form and other forms. VIEW SITE Project Details Visit Website

Email campaign writing

Good Guys Campaign CAMPAIGN: “Good Guys” email series  MY ROLE: Developed “Good Guys” concept and wrote copy for HMTL email series that featured hero duo teams from classic TV shows. Brought the characters to life through illustration.  VIEW SITE Project Details Classic T.V. duo characters were brought back to life in an email series that …

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Slogan, headline & infographic writing

Inbound Marketing Division PROJECT: Integrated Marketing MY ROLE: Copywriter / UI/UX Designer /Web Designer: Conducted market research then developed positioning and messaging for new inbound marketing division. Wrote all copy, created brand graphics, designed sales sheets, designed and developed website.   VIEW SITE Project Details connect. convert.close. Messaging featured on the website home page Infographic – …

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Branding, web content, UX design

Nine new home communities reinforce message “There’s Liveability Here” slogan was featured in the web and print marketing for each of Freestone’s nine unique new home communities. Freestone New Home Communities PROJECT: Integrated marketing (website + print) MY ROLE: Brand Strategist / UX Designer / Copywriter / Project Manager: Planned the redesign of a parent …

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Headline writing & information architecture

Customer Loyalty Accelerator PROJECT: WordPress Microsite MY ROLE: Developed home page messaging and wrote headlines throughout, edited copy provided by the client, designed and developed website. VIEW SITE Project Details Messaging featured on the website home page Mobile View of Home Page

Web Content for website

My Role: Wrote all web content, designed site. Interior page accordion organizes content Tabs with copy Tabs with copy tabs with copy Visit Website

Infographic writing & UX design

Performance Building Solutions PROJECTS: Responsive WordPress Website, Identity Package, Tradeshow Material MY ROLE: Brand Strategist, Infographic Prototype Designer, Copy Editor. Wrote headlines for website.  VIEW SITE Project Details Infographic writing & UX design Home page messaging Visit website

Writing social media ads & design concept

Fall back 70s Rainier beeeeeeeer commercials and the SNL T.V. show, popular in the 70s, became the theme of a social media campaign promoting a class reunion.  Social Media Event PROJECTS: Website, Emails, Invitation, Flyers, Event Promotion MY ROLE: Copywriter, designer, social media strategist, event planner Project Details

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